MUHAMMAD ALI x REIGNING CHAMP TRUTH OOH CAMPAIGN

OOH ADVERTISING FOR THE TRUTH CAMPAIGN BY REIGNING CHAMP x MUHAMMAD ALI. FOR THIS GUERILLA MARKETING CAMPAIGN WE SETUP PROJECTORS ON THE BROOKLYN BRIDGE, THE BROAD, WALT DISNEY HALL WHILE RUNNING DIGITAL ADS IN TIMES SQUARE AND PRINT ADS in PARTS OF LOS ANGELES, NEW YORK AND TORONTO.